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“People don’t care, don’t react to the short-term, and find like-minded souls,” Consumer Psychologist and Founder of ad agency Thinkerbell, Adam Ferrier

Unemployed & Afraid

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The Rise and Fall of Naked Communications

This chapter explores the rise and fall of Naked Communications, the pioneering agency co-founded by the speaker, capturing the thrill of youthful rebellion in its early days. It contrasts this excitement with the bittersweet emotions surrounding its eventual dissolution amidst corporate changes, emphasizing the enduring friendships forged along the way.

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