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How To Position Your Brand So It Better Connects & Converts

The Animalz Content Marketing Podcast

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The Importance of Emotional Connection in Marketing

HubSpot is an example of a SaaS brand that has done an amazing job of building a brand. When they launched, the most dangerous of all the emotions that you can attach to as a brand is love. They launched around love, making marketing that will make you fall in love with marketing and makes marketing that your customers will love.

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