Building a Relationship With Your Business Partner

A lot of times when people think about negotiation, they just think about how much more can I get? Right. From their point of view, they really cared about you and wanted to build a relationship. And still to this day, we are partners. I'm now not serving ads, but I'm an affiliate for them. Every month I send hundreds of customers their way. They're happy to link back to my site too, which helps both of us out for search engine optimization or whatnot. The relationship that we build in our business is really, really important"