19min chapter

The Stephen Wolfram Podcast cover image

Business, Innovation and Managing Life (November 27, 2024)

The Stephen Wolfram Podcast

CHAPTER

Intro

This chapter delves into the intricate process of naming companies and products, highlighting the significant impact a name can have on a company's identity and public perception. Through examples, it emphasizes the potential pitfalls of choosing a name that may not evolve with the company's vision and offerings.

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