Amazon's 'Everything War' with Dana Mattioli
Masters in Business
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The Birth of Amazon's Competitive Culture
This chapter examines the foundational moments of Amazon's culture, from its challenger beginnings at D.E. Shaw to Jeff Bezos’s struggles in securing early funding for the online retail venture. It highlights the intense pressure within Amazon's work environment and the competitive strategies employed, particularly regarding tax regulations and pricing tactics. Additionally, it reflects on the broader implications of Amazon's rise, including political maneuvering and the impacts on traditional retailers and job markets.
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