RV E7 - LEAKED: How To Improve Planning Accuracy and GTM Team Alignment Using Pipeline Sources | Refine Labs Invite-Only Event
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Using ABM to Drive 60% Growth on Outbound
You get a base, you have a baseline performance that's based on your real data. And then you start to apply your quote unquote assumptions or bets or investments that you think and how they're going to pay off. You can use this to come back and say, if we were going to hit that number,. Here's how we would do it. Or you could come back and says, based on the data, there's no way we're going to hitting that number. Which is an appropriate, it's an appropriate response for a lot of a lot of people.
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