7min chapter

Conversing with Mark Labberton cover image

143 - Artificial Intelligence, Humanity, and Morality, with Guy Kawasaki

Conversing with Mark Labberton

CHAPTER

The Apple Experience: Working with Steve Jobs

This chapter explores the creative atmosphere and challenges of working at Apple during its successful period under Steve Jobs, highlighting the fear-based motivational strategy employed and the intellectual perception of what people wanted. It also discusses the positive motivational factor of fear, the intersection of technology and workplace dynamics, and the importance of recognizing patterns.

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