Navigating Marketing Strategies and Future Literary Ventures

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This chapter delves into the unpredictability of marketing effectiveness through a portfolio approach, transitioning into an advertisement for ROA's cost-effective GLP-1 medications for weight loss. It concludes with discussions about upcoming projects, including a book on the 5 Love Languages in business and innovative ideas on gift-giving and referrals.

Earlier this week, the world lost a kind and generous soul--John Ruhlin, who died suddenly while on vacation with his family. John was best known as the gifting guru; his company, The Ruhlin Group, helps some of the world's largest companies design thoughtful, impactful strategies for using gifting to forge relationships with clients and partners. He was also the author of Giftology which shared his philosophy of radical generosity, which shaped his interaction with everyone in his personal and professional life.

John was also a friend of the show--he was one of the first Elevate Podcast guests, and one of its first repeat guests. We are honoring John’s legacy by republishing one of his previous appearances on the show, recorded back in 2020. You’ll hear John’s remarkable gifting philosophy and quickly understand why he made such an extraordinary impact on others in his tragically short life.

More About John

The Ruhlin Group

Giftology by John Ruhlin

Friday Forward - Giving Legacy

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