My guest today is Justin Welsh, a 7-figure solopreneur and creator.
Justin burned out from startups in 2019 after suffering from a panic attack. Since then, he’s built an $8M one-person business and an audience of millions. His new course, Creator MBA, is one of the highest value-to-time courses I’ve ever taken.
Timestamps:
(00:00) The specific path to build an $8M solo business
(01:47) Leaving the career ladder after a panic attack
(05:53) How to build a side hustle while employed
(08:41) An exercise to take back your time
(12:59) Finding your niche and unique value proposition
(16:12) Validating your business idea with real customers
(19:02) Creating a movement and identifying your "enemy"
(23:00) A simple creator funnel to scale solo businesses
(27:01) Changes that led to big growth in Justin's business
(27:29) How Justin uses AI to optimize his funnel
(31:23) Specific vs generic paths to succeed as a creator
(39:22) Closing advice for tech people to take back control of their careers
Get the interview takeaways: https://creatoreconomy.so/p/how-i-built-an-8m-solo-business-justin-welsh
Where to find Justin:
LinkedIn: https://www.linkedin.com/in/justinwelsh/
Newsletter: https://www.justinwelsh.me/newsletters
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