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Global Checkout Tracking, Facebook Ads Over-Reporting, Headless Data Layer Testing, and 7 More Recent Customer Questions

Conversion Tracking Playbook

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Global E Check Out

The new shopfi markets international check out, where everything goes through. There is a sub path in the u or l, so like slash e n or slash uk, et cetera. And that's typically a way you can use that to parson gugonalytic to track or analyze those check outs in a different manner. If we don't do this, and obviously that's going to have an impact on the ability for the channels like facebook and google ads to match clicks back to conversions that go through. They globly check out.

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