1050: Ethos, Pathos, Logos: The 3 Modes Of Persuasion by Arthur of The Art of Living on Reshaping Your Beliefs
Optimal Relationships Daily - Dating, Marriage and Parenting
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The Three Modes of Persuasion
Aristotle laid down three modes of persuasion in his rhetoric. Ethos is establishing credibility, integrity, and trust. Pathos is connecting with and stoking emotion,. logos is laying out evidence, logic, and reasoning. You'll find them in anything, from good speeches to good emails to good marketing. mastering them is absolutely critical.
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