In today's digital world, how do you stand out when technology and creativity merge?
Faruk Heplevent, who started Scope Studio, leads the way in car CGI, film, and photo production. He joins us to share his story from taking photos around the world to leading a company at the cutting edge of digital creativity in the car industry. We'll dive into Scope Studio's exciting project, Scope City, a digital city that's a perfect place for showing off cars.
https://thescope.studio/
In this episode, we cover:
(00:00) Meet Faruk Heplevent and learn how Scope Studio began.
(02:15) Moving from taking photos to leading in CGI technology.
(04:22) How CGI is changing car ads and the creation of Scope City.
(06:20) A look at how Scope City was made.
(11:09) The challenges of working with CGI in car production.
(14:18) The freedom and accuracy CGI brings to showcasing cars.
(22:42) How AI and new tech are changing the game in digital creativity.
(28:05) Finding the balance between new tech and creative vision.
(35:46) Why CGI is a greener choice compared to traditional photo shoots.
(41:17) How digital marketing in the car world is evolving.
(49:43) Imagining what's next for CGI in the car industry.
(52:34) Faruk's final thoughts and what's next for Scope Studio.
Faruk's story gives us a thrilling look at how technology, creativity, and the car world come together. This episode is a must for car fans and creative pros.
Check out the youtube video: https://youtu.be/hVqisk1fMzk
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