Grow with the Flow by The Growth Syndicate cover image

#017 Kyle Poyar: The Emerging Tech Playbook

Grow with the Flow by The Growth Syndicate

CHAPTER

Navigating Industry Trends with Context and Personalization

This chapter highlights the dangers of following industry trends without consideration of specific product contexts. It advocates for personalized frameworks over generic strategies, using product-led growth and account-based marketing as key examples.

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