How to create a small 2-minute sales pitch
The Three Month Vacation Podcast
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Febris - How to Use Marketing to Control That Feast of Famine
Febris is a million dollar brand for proctor and gamble. They still use demonstrations in their advertising. In one ad, a woman sits happily on a couch with her cat right next to her. The voice over says, sadly, angela's gotten used to the odor cat leaves in the couch. She no longer smells it. We staged an intervention to help her sister break the news.
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