21min chapter

Clearer Thinking with Spencer Greenberg cover image

Measuring everything that matters (with Doug Hubbard)

Clearer Thinking with Spencer Greenberg

CHAPTER

The Value of Information in Decision-Making

This chapter explores the crucial role of information in making informed decisions, especially in business contexts. It highlights common misallocations in resource measurement, emphasizing the need to focus on the right metrics, reduce uncertainties, and understand opportunity costs. Through personal anecdotes and statistical concepts, the discussion encourages enhanced decision-making practices rooted in skepticism, curiosity, and performance tracking.

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