Language Therapy with Dr. K cover image

Amerikatsi: The Language of Film

Language Therapy with Dr. K

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Choosing the Right Title

This chapter discusses the process of choosing a title for the film 'Amédé Gazzi', highlighting the marketing decisions involved and the desire to find a fitting title that resonates with the target audience. It explores the journey from the original title 'The New Armenian' to 'Amédé Gazzi' and the significance of this decision.

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