José Andrés has a full plate, but he's adding more
Channels with Peter Kafka
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The Power of Food Media in Restaurants
I called you a celebrity shaff at the beginning, and you kind of brush that up. But you really were one of the first sot of well known shefs in america,. specially bringing fine dining and spanish food to America. There's been an explosion of food media since you started in US. Right now there's an explosion of amateur food media influences on instagram and tiktak. When someone whips out an iphone one of your restaurants, do you go, oh, no? Or are you excited they'r doing it? How do you feel when you've got people making content in your restaurants? You know, i think obviously, any moment
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