3min chapter

Marketing Made Simple cover image

#109: Eavesdrop on a Marketing Consultation from a StoryBrand Guide

Marketing Made Simple

CHAPTER

How to Grow a Corporate Gifting Business

The pies would be about 80% and then the events would be 20. When somebody comes to an event they leave a pie so they roll into each other. That is a separate website. You can talk about selling pies on your experience, but the experience side of the business solves one problem and the pies solve another. So what we're really going to focus on is that pie space because that's your greatest opportunity for growth.

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