The Importance of Generations

Are Gen Z, Millennials, Gen X, and Baby Boomers truly distinct groups or just convenient labels? With millions of individuals in each category, it's hard to imagine they all share common experiences. Together with renowned psychologist Jean Twenge, Adam unravels the conventional notions of generations, exploring when these labels can be helpful and when they might miss the mark. Find Jean's book at factually.com/books

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