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Casting a Critical Eye at Sustainability Inc. and ESG Investing

The Sustainability Story

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Impact Accounts

It's an attractive idea to have kind of one global, almost peanel for the ultimate impact of a company on the planet. Unfortunately, i don't think it's tenable. And i think it will lead to more private game and public pain. Sustainability is a system's concept. It's very hard to measure an isolation. So how do you decide, for example, how much to charge per leader of water in banglades versus de moine? In order to create impact accounts, you literally have to price every externality. The third reason why i think it's not ging o work is i think shadow pricingis pretty meaningless. I'm juch

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