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Gaining 150k Followers From One Video + Jesse Reveals His New Business

Founder's Journal

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The Power of 10% of Your Followers

There are, let's call it 10% of your content that contribute to 90% of your followers or subscribers. I had less than 10,000 followers on Instagram when one of my 60 second startup videos blew up. The idea came from me sitting on the toilet and thinking there was no Shark Tank in a digital first environment.

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