CANADALAND cover image

(Short Cuts) Death of the Viral News Site

CANADALAND

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Vice's Business Model

Vice's actual business model was getting wealthy idiots and conglomerates to give them like first millions, then tens of millions and then hundreds of millions of dollars. They could have just stayed a marketing company for all of their lives. And so there was a lot of driving from social media from Facebook to BuzzFeed. Vice has a little bit of a different crazy story behind it that you've talked about before.

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