Removing Fear From The Sales Process (2 of 2)
Dan Kennedy's Magnetic Marketing Podcast
00:00
Impact of Personalities, Industry Research, and a Humorous Joke
This chapter explores the transformation of sports agents, particularly through Mark McCormick's groundbreaking signing of Arnold Palmer, and touches on the role of figures like Ronald Reagan in event organization. It also covers studies in cosmetic surgery, featuring insights from focus groups with middle-aged women, and closes with a light-hearted joke about a woman's rejuvenation.
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