3min chapter

Behind the Bastards cover image

Part One: The Idiot Who Made, And Destroyed, WeWork

Behind the Bastards

CHAPTER

We're in a Consumption Phase Like Nothing That Has Ever Been Seen

At a two thousand 15 industry conference, adam noyman declared, we are in a consumption phase like nothing that has ever been seen. He matched these words with actions by embarking on a mass leasing frenzy. One executive told the new york times there was no discipline as to how adam approved leases. Another recalled no one knew what any one was doing. Now, empty facilities were being filled by offering businesss free rent,. which kept the shell game moving along and kept wee works valuation rising.

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