2min chapter

Dan Kennedy's Magnetic Marketing Podcast cover image

Using Humor in Your Marketing With Frank Kern (1 of 2)

Dan Kennedy's Magnetic Marketing Podcast

CHAPTER

The Use of Humour in Marketing

i think i learn it from listening to some of dam stuff that was recorded back in 19 11, or something about direct mail. You want to write like yere you're at a bar talking about stuff overr some beers, and thus that's how it comes out. Some i don't think it's as easy as just gongt okai, wouln it be funny. Now, i think you actually have to sort of be a funny person. And to be a funny people, i think it's necessary to see funny stuff and everything around you. I think the use of humour would be very, very difficult to stake.

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