When's the Last Time You Got Caught in an Arrival Trap?

Mike Downey is the author of "Wit," a book about how to make field guides. He says he often gets caught in an arrival trap when launching new projects. It's like, once i create this course, it will launch my business into the strato sphere,. Even if it's successful, it's not as successful as my wildest dreams.downey: I think the approach that helps me the most is focusing on who i am becoming and putting forth my best effort.