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How Lenny Rachitsky Makes +$500,000/Year As a Content Creator
Marketing Against The Grain
The Lenny's Newsletter Podcast
For very few of creators, the exit will be some sort of sale because they are the brand. Mr. Beast apparently got offered a billion dollars for his YouTube channel. If somebody is listening to this and they're like, you know, I've been thinking about a newsletter podcast, that's what gives me energy, not my job. What would you tell them to try to persuade them that it's a worthy thing for them to do or to tell them, no, you don't want to do that? It's just going to be a complete miserable grind.
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