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Exploring Project Atlas: Apple's Smart Glasses Venture
This chapter examines Apple's early efforts on Project Atlas, a potential smart glasses initiative currently in the feedback phase among employees. The discussion navigates through internal company dynamics, implications of wearable technology, and the competitive landscape with companies like Meta. Despite some concerns about management direction and innovation pace, there is cautious optimism about the integration of AirPods-like features into the new glasses.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode