2min chapter

Make Things That Matter cover image

Adam Thomas: Operationalizing your product strategy

Make Things That Matter

CHAPTER

The Importance of Product Leads

"I actually think it's wildly misleading. We want to have product be on, you know, seeing eye to eye with these other groups and working together as peers," he says. "It is not only taking a go to market strategy and trying to apply it to an entire like company organization ... That's not even how the company should work."

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