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40: One Big Bet

Mostly Technical

CHAPTER

Balancing One Big Bet versus Multiple Small Bets in Media Creation

The chapter delves into the dilemma of focusing on one major project versus multiple smaller projects like courses and content creation. It explores the concept of building a media empire by aligning various projects under one big bet and discusses different strategies for monetizing content. The conversation also touches on the importance of distribution, being the face of the business, and bootstrapping a distribution empire through providing content initially.

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