Always, always, always lead with the what. This sits at the top of the episode. You can still be clever and intriguing in your content to capture your audience's attention. But you want to avoid going off on a tangent and being unclear about what the main point is. Explain why this content is important, relevant, and most importantly, why it matters to your audience. After all, people are busy; many times they need to know why they should devote their precious time to consuming whatever it is that you're sharing with them.

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode