9min chapter

Drowned in Sound cover image

Should music critics 'pivot to video'?

Drowned in Sound

CHAPTER

The Intersection of DIY Culture and the Creator Economy in the Music Industry

This chapter explores the overlap between the DIY culture and the creator economy in the music industry. It discusses the challenges and potential for musicians to commercialize their brand through merchandise, as well as the impact of sharing creative work. It also delves into the evolution of music criticism and the importance of understanding an artist's intention when reviewing music.

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