Ep. 168: In this episode of Pursuit of Wellness, I’m sitting down with my husband and Bloom co-founder, Greg, to share the story of how we turned our scrappy startup into a thriving business. We’ll dive into our entrepreneurial journey, from selling PDF workout guides and resistance bands to scaling Bloom into a wellness powerhouse with millions of products sold. Along the way, we’re sharing lessons learned, mistakes made, and tips for starting your own business. Whether you’re dreaming of launching a side hustle or building an empire, this episode has something for you. Tune in for inspiration, actionable advice, and a behind-the-scenes look at our path to success!

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Topics Discussed

00:00:09:00: Introduction
00:01:04:00: How Greg sets business goals
00:01:44:00: Their business story
00:03:17:00: Their first product
00:05:09:00: First website
00:06:52:00: First physical product
00:09:45:00: Finding a warehouse
00:10:40:00: The reason behind their first products
00:11:51:00: Social media
00:13:59:00: Advice for running paid ads on social media
00:15:55:00: Mari’s social media community
00:18:10:00: Starting Bloom Nutrition
00:21:36:00: Launching pre-workout
00:24:40:00: Shopify
00:27:17:00: Launching greens
00:29:41:00: Community feedback
00:32:58:00: Product with subscription
00:23:57:00: Advice for getting started
00:36:29:00: Advice for someone with a 9-5 wanting to start a business
00:37:57:00: No end goal in mind

E74 - Alani's experience with one to one online lessons

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