13. Co-Designer of the First Banner Ad, Co-Founder of Razorfish, Craig Kanarick
Internet History Podcast
00:00
The Evolution of the Ad Agency Industry
When does the rocket ship really take off and, and all of a sudden, we're getting into the, to the dot com madness and stuff like that? Well, you know, I think for us it was about two years later. When we sold part of our company to Alnecon. Right. It didn't say how much or, or, or,. or, or any of those details. But, but really what it was is that you had the world's largest ad agency holding company saying that these agencies that are building digital campaigns are part of the agency universe. They're part of the advertising universe. And, youknow, these are real companies.
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