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Ep 366 The Inside Story of Stripe’s Acquisition of Indie Hackers with Co-Founder Channing Allen

Built to Sell Radio

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Building a Self-Managed Business

Cortland: We launched with a website that had 10 individual stories on it. By the time Patrick reached out and sent an email asking about how interested we, you know, we'd be in being acquired, I think we probably were getting 2000 page views a day. The revenue model was sponsorships on the podcast. It was very fledgling at the time. Cortland: Ultimately, knowing that we were going to get acquired, this is going to sound crazy,. But we were probably bringing in $8,000 a month from ads in sponsorships. And again, with very minimal work on our part, finding ads wasn't really a big focus.

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