Caffeine for the Soul with Michael Neill cover image

Screw the But

Caffeine for the Soul with Michael Neill

00:00

Introduction

The word but is a way of saying ignore everything that comes before this word, because what i really mean comes after the word. In our mind, we sort of go, yeyy y ya, but. One of the techniques i remember learning as a sales technique was called reversing butts. And if you've never met elsie, i'm sure you can find her on line, or read some of her wonderful books.

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