Nike's CEO Switch, Beverage M&A, and the Markets
Bloomberg Intelligence
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Beverage Innovations and Market Trends
This chapter delves into the evolving strategies of major beverage companies like Coca Cola and Pepsi as they expand into new territories, including alcoholic drinks and hard seltzers. It also explores the challenges and opportunities in the cannabis market, touching on consumer trends and personal anecdotes that illustrate the dynamic landscape of beverage consumption.
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