In the book, you describe yourself as someone who helps people. That's really true. And for you, the way you described your own, what is it for? I spent a lot of time trying to figure out here was my journey to that very specific thing. Why am I talking to you about adaptability? Why did I write a book about this? It really stems from this observation that I had at the beginning of my time at Entrepreneur magazine.
“What is so deep in our core…that it’s unchangeable in times of change?” - Jason Feifer
Entrepreneur EIC Jason Feifer takes James through the stories and philosophies that resulted in his new book Build for Tomorrow: An Action Plan for Embracing Change, Adapting Fast, and Future-Proofing Your Career
In this jam-packed episode, Jason shines a light on the tunnel vision that companies and employees force upon themselves and urges both to embrace the self-examination needed to thrive when market conditions change.
Topics include:
- Who was the Emperor of San Francisco? (00:00:58)
- What are stories a more persuasive argument than data? (00:06:59)
- All about Build for Tomorrow: An Action Plan for Embracing Change, Adapting Fast, and Future-Proofing Your Career (00:17:20)
- The most important question of self-examination: What is it for? (00:23:59)
- Why should you write a single sentence that defines your mission? (00:35:33)
- Why did Jason write Build for Tomorrow? (00:38:30)
- How is Jason using the Skip the Line "Spoke and Wheel" technique? (00:40:59)
- The 3 types of stories you need to tell for consumer engagement (00:45:48)
- What is the real story of the demise of Blockbuster? (00:47:55)
- How can Jason's method of adaptation take risk into account? (00:56:01)
- Three questions to ask when preparing for change: What do I have, what do I need, what's available? (01:01:54)
- What are Jason Feifer's current answer to the three questions? (01:05:11)
- What advice did Jim Quik give Jason while writing the book? (01:11:40)
- What are Jason Feifer's current blind spots? (01:15:02)
- The importance of recognizing pivot points before you're forced to do so (01:25:22)
(Editor’s note: Topic times don’t account for sponsor ads and may appear a few minutes later in the episode on your podcast player)
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