Charge $5,000, $8,000 for Your Work

The first thing you have to do is figure out what is that big problem that you solve. Is it something in health, something in wealth, something in relationships? And is that problem high stakes? Then the next thing you want to ask yourself, okay, well, of all of the people who have this problem, who are the people that have the most to lose if they don't fix it?' The higher the stakes, the higher the price you can charge, the easier it's going to be for you to make the sale.