Fueling Choices: The Balance Between Strategy and Magnetism

How was Richard’s relationship with business pressure shaped by his relationship with his mentally and physically disabled sister. 

What can we learn from that kind of family tie?

Richard Medcalf found himself on a relatively smooth academic path through school and university before becoming the youngest ever partner at a top strategy firm. After over a decade in an elite strategic team at tech giant Cisco, he took the strategic decision to found Xquadrant and set himself the mission of helping the world’s top CEOs and entrepreneurs become world-changing forces for good. Over 25 years of strategic knowhow have made him excellently placed to write his book, “Making TIME for Strategy” and I’m delighted that today he is Making TIME for us. 

In our conversation we discuss what his life with his sister taught him, how much he values bringing humour into business and thankfully he won’t be sharing his Freddie mercury impression!