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#6 - How to Get Executive Support for your Competitive Program | Scot Kim, Director, Lenovo

Coffee & Compete

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Using Market Intelligence to Grow Your Business

The execs want solutions, not problems. How do you also present this to the exect whant a sort of qualitative and quantitative metrics that you're showing? So what you can show over a period of a quarter, maybe three months, six months, eight months, whatever hallon takes, you can get tha low percentage rinrate, win rate. And if it shows making up numbers and 80 % a percentage of all deals that went through a wind room, war room, scuse me and clothe on it, versus deals that we lost that did not go through a windroom or war room. Boom, there that's data that you can't, you know, you

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