The Problem With Product Data

The problem is the product data. What clients want, what distributors, what manufacturers, anybody who is launching a B2B e-commerce portal or site, what they want is a really great customer experience. Oftentimes if you're talking about distributors, what is their source of truth for product data in the past? And we all know that to manufacturers, you have a ways to go in this game as well. It's just unfortunately inheriting the challenges that start at really the manufacturer level. A lot of organizations don't have anyone internally that has ever had to deal with digital channels before.