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Creating Superfans with Brittany Hodak

Wealthy and Well-Known Podcast

00:00

How to Make Someone a Super Fan

The way that you make someone a super fan is to connect your story to their story. And I struggle with this because I go why does my story matter? It feels like Starting with my story feels vain and arrogant, says the entrepreneur. "We are living in an experience economy," he adds. 'It has never been easier for any competitor to come in'

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