The Importance of Failure in Life

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The failure process is challenging and emotional straining sometimes, but you have to look at it as a learning experience. I always say, like, if it ain't broke, break it and make it better. One of the biggest ones that impacted me was early out of my career when I worked for a pretty large consulting organization. So I learned going through that to start to build that empathy and apply it not only to the customers that we deliver something to, but also the teams that you work with. It's really important to quickly assess and understand everybody's perspective before jumping into some things.

Joe Johnston inspires us to embrace the superpowers of curiosity and empathy for our users and business owners. He motivates us to always stay curious, and ask why to get to the heart of the problem faster. He encourages us to make sure we use the shiny objects available to us to actually solve a problem.

"Merhl" Backstory (7:40)
Secret Identity (11:38)
Origin Story (13:46)
Empathy is Still Important (18:52)
Biggest Failure (24:46)
Design Leadership/Culture (28:41)
Awkward Testing Story (33:24)
Design Superpower (41:50)
Shiny Objects Syndrome (44:12)
UX of Ambient-Driven Experiences (50:46)
UX Superhero Name (56:14)
Habit of Success (57:11)
Invincible Resource (60:05)
Best Advice (61:00)
Contact Info (63:34)

Check out the detailed show notes and Eli Jorgensen’s astonishing superhero artwork at userdefenders.com/046

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