The Mark of a Luxury Brand

Jason: I look at the LVM H's of the world as inspiration for sure. We have a lot of those it's just we just do them you know like Matt said performance marketers may not like it but we just think that there's an overall brand lift from it so appreciate you guys pointing that out. Sean: You went and got COVID on the night of our Austin dinner and you weren't able to go if I if I remember correctly Sean so sorry we'll have toDo another one in the UK which is really coolWe partnered with a good men's clothing brand called Hackett in the UK they're really nice. A great chef who works for Wolfgang Puck did that