Sunny Gault (Podcast Coach and Mentor at Independent Podcast Network)
The Creator’s Playbook
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Podcast Hosts Offer Dynamic Ad Inserts
The ability to, through technology, put an add or promo into your show and take it out whenever you want. The problem with that is, cromocodes expire. And then again, how would you feel if you're listening to great episode? You don't even realize it was published a year ago. So i aways tell people with dynamic at insertion, like, not all podcast host providers offer it,. If you're serious, find a provider that does that.
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