While working on wild, you also started writing your column, dear sugar for the rumpus. You were mintering students at the attic institute in portland. And i'm wondering how you feel about that whole sort of notion of advice giving. I know you've referred to self help work as intellectually mushy and and. But people look for that in work even when it's not there for their own needs. When i was writing wild, it never occurred to me that any one would be experience it as inspiring.