Louis: In terms of like the research side of things, I would definitely try to figure out what all the other people in this specific space that you just mentioned are doing. And then from there, go to LinkedIn and then figure out how many, you know, news are a lot of our worries we can get from there. Louis: If anyone can be the expert on writing good Twitter threads and then throwing a CTA tweet at the end of that thread with a link, the subscribers will be coming in.
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Manny Reyes from Workweek Inc.
Manny was on the Morning Brew team before joining Workweek in a paid acquisition role.
In this episode, Manny & Louis discuss:
- the key differences in marketing & publishing a B2B newsletter vs. a B2C newsletter
- the best way for creators to get started with paid newsletter growth
- the most important metric Workweek looks at to determine paid growth budgets
- what Manny would do to get 100,000 subscribers starting from scratch
- ....and much more!
You can find Manny Reyes on Twitter, and Louis is at @louisnicholls_ .
Other links mentioned:
Workweek