3min chapter

Social Media Marketing Podcast cover image

Social Media Science: How Behavior Impacts Social Media Marketing

Social Media Marketing Podcast

CHAPTER

Social Media Marketing

Sally Kohn: We've seen at least five succinct different types of social media projects. She says brand management, the influencer project and community are all different types. Which one do you think has got the biggest potential for growth in your opinion? Kohn: I'm assuming the community side is the general area that most people think about when they think 'social media marketing'

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