Make It Happen Mondays - B2B Sales Talk with John Barrows cover image

Vince Beese: Red Zone Selling and the Enterprise Edge

Make It Happen Mondays - B2B Sales Talk with John Barrows

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The Evolution of Sales in Enterprise

This chapter explores the shift of sales from an art form to a scientific approach, focusing on enterprise-level strategies and deal momentum over merely pipeline volume. The speaker shares their personal journey from aspiring sports broadcaster to a successful sales career, highlighting key frameworks and the importance of understanding customer needs.

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